Advantages of Business Intelligence
Highly automated information management improves responsiveness in companies. In today’s highly complex and dynamic markets, an information advantage is often a competitive advantage.
The data that feeds a BI solution can be stored in a data warehouse or data mart. Companies can incorporate relevant data from both internal and external sources. OLAP (Online Analytical Processing) technologies structure and combine data into cubes that make it easier to identify correlations.
Companies can provision the information gained through a common interface, often called a dashboard. This type of (Web) portal can also provision analytic tools to a wide range of users. These tools enable users to prepare information, publish it across the enterprise, and use it to optimize business processes.